eCommerce Product Copywriter
Overview
We’re looking for a detail-driven and commercially minded eCommerce Copywriter to join our team. In this role, you’ll take ownership of product data quality and on-site content, ensuring copy is accurate, optimised for SEO, and aligned with brand messaging.
Requirements
- At least 2 years’ experience in a similar position
- Matric and related tertiary education in digital / eCommerce
- High-level understanding of web design and web analysis
- Understanding of SEO and eCommerce copywriting best practices
- Experience with eCommerce platforms & Google Analytics
- Knowledge of digital marketing channels such as PPC, SEO, display & affiliate marketing
- Proficiency in Microsoft Office Suite (specifically MS Excel)
- Domain knowledge in eCommerce, retail, online advertising and/or analytics
Responsibilities
- Create accurate, engaging & SEO-optimised product copy across a range of categories
- Maintain consistency in product naming conventions and attributes to support search and filtering
- Ensure completeness and accuracy of product information through cross-functional collaboration
- Review site search terms and customer feedback to improve product data and discoverability
- Update on-site content including homepages and landing pages in line with campaigns and seasonal promotions
- Moderate product reviews and take appropriate actions where necessary
- Collaborate with wider teams (e.g. Merchandise & Marketing) to ensure messaging consistency
- Contribute to ongoing site improvements by analysing user behaviour and performance data
- Stay informed on industry trends and conduct regular benchmarking to identify opportunities
- Champion SEO best practices across all web content and support continuous optimisation efforts
How to apply
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